Market Segmentation

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Credit market development
Market Segmentation

Living on the cusp

23% of sub-Saharan Africans are living in “cusper” households that get by on $2-$5 per person per day. This map shows their total percentage per country (relative to the overall country population) and size in millions

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Government and regulators
Market Segmentation

FSD Kenya: Ten years of a market systems approach in the Kenyan finance market

Kenya is seen widely as a ‘stand out’ success story on financial inclusion. The ten-year period from 2005 to 2015 witnessed enormous change in the financial sector.

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Credit market development
Market Segmentation

SACCO CIS capacity review report

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Blogs and publications
Market Segmentation

CIS for innovation and financial Inclusion: “Mikopo Kisasa”

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Credit market development
Market Segmentation

Peer review of ADR mechanism for CIS Kenya

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Credit market development
Market Segmentation

Credit Information Sharing (CIS) System

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Market Segmentation
Market Segmentation

An introduction to segmentation

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Digital finance
Market Segmentation

M-Farm

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Blogs and publications
Market Segmentation

A guide to implementing segmentation for SME banking

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Credit market development
Market Segmentation

Getting started with credit scoring

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Financial service providers
Market Segmentation

Market research for SME finance

This technical note discusses approaches and methods for market research on SME clients as well as how to plan and implement successful market research.

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Credit market development
Market Segmentation

Credit providers’ association launches five-year strategic plan

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Credit market development
Market Segmentation

Stakeholder awareness of the CIS mechanism in Kenya

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Blogs and publications
Market Segmentation

Securing credit for growth: The case for a new asset register in Kenya

This report provides an overview of Kenya’s current policy, and the legal and practical framework for registration of movable asset collateral – including leases.

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Credit market development
Market Segmentation

Credit reference project phase II mid-term review

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Credit market development
Market Segmentation

Tackling the growth challenge: Working with MFIs in Kenya and Tanzania

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Credit market development
Market Segmentation

KCPA briefing note

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Credit market development
Market Segmentation

Kenya Credit Providers Association (KCPA): Roadmap 2010 – 2015

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Credit market development
Market Segmentation

The Kenyan collateral process: constraints and solutions

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