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SME relationship banking approaches
December 1st, 2015
SUMMARY
This technical note argues that banks need to help their staff to better understand the nature and needs of smaller growth businesses, if they are to develop much stronger mutually beneficial relationships with their customers and attract new growth business customers.
CITATION
Bennett, D., Richardson, P. & Nyauncho, E. (2015). SME relationship banking approaches. Nairobi, Kenya: FSD Kenya.
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