Publications

Understanding the SME customer

December 1st, 2015
SUMMARY

This technical note looks at how to better understand SMEs and their owners. It aims to help staff in banks and other financial institutions get a better feel of what it is like to be an entrepreneur.

CITATION

Bennett, D., Richardson, P. & Nyauncho, E. (2015). Understanding the SME customer. Nairobi, Kenya: FSD Kenya.

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