There are strong indications
that there is now an opportunity in Kenya to pursue a new approach
in the delivery of SME finance. The recent period of low interest
rates and increased liquidity in the banking sector caused a
renewed interest by banks in an expansion of lending activity
and opening up new markets. A number of players have expressed
specific interest in lending to the SME sector, including FINA
Bank, Equity Bank (both FSD partners), K-Rep Bank, Standard
Chartered Bank, CBA and Corporate Africa Factors. A pilot project
with FINA Bank (funded by DFID/FSD) has given rise to a strong
demand from this institution for technical support in designing
new products. Equity is now looking to focus on the developing
its lending activities and CAF have requested further technical
assistance from FSD.
Proposed FSD support
The new programme of support for expansion of the supply of
SME finance is envisaged taking a market development approach.
The underlying premise to be tested and built on is that the
primary constraint to SME finance in Kenya is lack of capacity
among financial institutions to address the market effectively.
By building capacity across the industry the aim will be to
create a strongly competitive market for SME finance.
At the institutional level the creation of effective capacity
will start with the adoption of a client driven approach. It
is now widely accepted in most sectors and in the financial
services industry in particular that a business focus on the
client is critical to developing real value in products and
services. This has been amply demonstrated in the micro-finance
sector by the work of the MicroSave programme.
In order to develop client focussed SME finance capacity there
is a need to significantly increase the basic understanding
of the market in Kenya and identify new approaches to addressing
the market building on the lessons from both international best
practice and the Kenyan context. Creating usable results will
necessitate developing these approaches through practical application
within financial institutions. Capacity building needs relating
to the delivery of client focussed SME finance will necessarily
cut across an institution and is likely to encompass market
research, product development, risk management, business processes,
marketing and strategic management.
By distilling the lessons derived from this work into toolkits
and case studies the basis will be laid for sustaining these
results. Replication across the sector – essential to the creation
of competition – can be accomplished by aggressive dissemination
and training of local business service providers in the tools
and techniques produced.
The four core components envisaged under the proposed programme
are:
Research and lesson learning: A series
of research exercises aimed at better understanding the current
market for SME finance in Kenya and the region, analysing the
results of past initiatives and distilling the lessons, and
reviewing international experience in key areas (eg: potential
SME finance products – leasing, factoring etc) to establish
new approaches based on best practice relevant to the Kenyan
environment.
Action research: Direct partnership
with a small number of selected financial institutions to build
capacity to address SME finance markets. This will be based
on the use of existing tools and techniques, refinements to
existing approaches and the development and testing of new ones
(under component (c) below). The aim will be to both develop
real on-the-ground capacity and learn how to build this capacity
effectively.
Development of toolkits and resources:
Closely linked to the action research and basic research components,
toolkits and supporting training materials will be developed
to address core issues relevant to building SME finance capacity.
These are likely to range from developing SME lending products
to broader institutional issues such as strategic marketing
and risk management. The basis of this work will be the considerable
amount of existing relevant material (notably from MicroSave).
Service provider development: Business
service providers will be engaged in the programme from the
outset to both minimise the core staff requirement of the programme
and to provide action-learning opportunities for consultants
in the material and approaches developed. It will be important
to engage local service providers who will be able to deliver
the results of the work to the wider market.
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